Friday, June 26, 2009
Shaq Gear Hits Cavs' Online Shop, and It's Blah
Posted by Vince Grzegorek on Fri, Jun 26, 2009 at 9:24 PM
While Shaq hasn't decided on a nickname yet, he does have a uniform number — 33. Which means you can now pre-order your jerseys on cavs.com along with a couple of completely unspectacular t-shirts.
For any Cavs employees reading: Come on, I know it's early, but this is the best you've got so far?
Clearly they realize the marketing goldmine that's just landed in their laps — Shaq gear is featured prominently on a splash page as you go to cavs.com as well as front and center once you reach the team shop's site. They've had a little over two days to think of something to take advantage of the tidal wave of Cavs fans wandering on over in a fit of Shaqcicity wanting to hand over their hard-earned dollars for something with the big man's image on it. And this is the best they could do?
Whatever. It's your money. How long til someone besides the Cavs puts out shirts 10x better?
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'Cause the Suns, who had him for a whole year, had MUCH better Shaq gear , didn't they?
http://store.shopsuns.com/categories-clear…
Knowing the Cavs marketing team, I'm sure you'll see plenty of Shaq stuff in the near future. Just don't hold your breath on a bobblehead...
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