Good. It was one big running joke and let Hammer trot out that nasal "Noooooooo!!" everytime someone guessed wrong. This is what can happen when radio contests are poorly designed, implemented and executed. Could have become a regular bit, but they'd rather try and be "cute." I lost interest in the "Bonus Round" when the 3rd & final question bordered on the impossible. You'd think you'd WANT people to win so you could plug the sponsor that much more.
Coming soon....the WKNR MySpace page.
Good stuff Vince....sums it up pretty well. It's pretty easy to tell the organizations that understand how to use social media and the ones who don't.
When one of their radio spots advertisies Micheal Reghi as basically anti-social media (doesnt tweet & wont be your friend says the ad)....it sends a real mixed message.
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