In the 40 years he's been in the music business, Dick Sodja has seen and heard it all. He sold guitars to Joe Walsh, back when the local kid might actually return your call. He provided backline rentals to the boys in the band at the old Front Row Theater. And his collection of customer photos includes the Dukes of Wail, Oroboros, and Tony Fortunato. Between them, in fact, Dick and his sales staff have racked up more than 100 years of experience in the biz; yet because none of them works on commission, helping you -- not selling you -- is their top priority. They'll greet you, listen to you, and give you straight answers and solid advice. The talent part? That's up to you.