POM Wonderful Presents: The Greatest Movie Ever Sold

Super Size Me's Morgan Spurlock sets up his new movie's premise right off the bat: He'll fund a documentary about branding, marketing, and product placement in the entertainment world, and it will be financed by corporate sponsors. He'll sell naming rights! He'll only wear shoes of companies that fund his film! Spurlock gleefully sells himself and his idiotic idea throughout the movie. The Greatest Movie Ever Sold may be the most pointless, indulgent, incurious documentary ever made.