A Massive LeBron James Banner May Return To Downtown Cleveland

More than four years after the massive LeBron James "We Are All Witnesses" banner was stripped off the back of Tower City shortly after he signed with Miami, a new massive banner of Cleveland's returning superstar may be going up again on the Sherwin-Williams headquarters.

The proposed new LeBron banner submitted to the Cleveland City Planning Commission
  • The proposed new LeBron banner submitted to the Cleveland City Planning Commission

Today, the paint company and Gigantic Media submitted images to the Cleveland City Planning Commission that would "show James with his arms stretched, once again, across the eastern face of the Landmark Office Towers" on the corner of Prospect Avenue and Ontario Street, reported Michelle Jarboe McFee of the Plain Dealer earlier today:

On the new banner, James still stands beneath a puff of chalk dust, acting out a pre-game ritual. But this time, he's not alone. He's facing a crowd, instead of downtown. There's no script. Just a simple Nike swoosh.

Mike Conway, a Sherwin-Williams spokesman, wouldn't discuss the banner proposal. He said the company won't comment until after a Thursday vote by a Cleveland design review committee and a Friday Planning Commission vote.

The city would need to make an exception to include the 10-story banner, McFee reported (make sure to read the story for more details).

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Doug Brown

Doug Brown is a staff writer at Scene with a passion for public records laws and investigative reporting. A native of Ann Arbor, Mich., he has an M.A. in journalism from the Kent State University School of Journalism and Mass Communication and a B.A. in political science from Hiram College. Prior to joining Scene,...
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