Hermes has organized the St. Malachi Run, an annual west side tradition since 1981, for years. This year, though, the parish decided to go in a new direction — with new organizers — and now Hermes contends that St. Malachi's can't host an event with its name anywhere in the title because people will get confused and think Hermes is involved.
As a lawyer for St. Malachi's told Cleveland.com:
For Hermes to contend in court that it now owns the 'St. Malachi' name because it organized runs for the church ... is unjust, and legally and factually incorrect. It also should raise concerns for other charities and businesses that use (or have used) Hermes as a run organizer, and for the public who now must question whether Hermes' use of charity names is an accurate indicator that a specific charity or cause actually benefits from and endorses a particular run.Good point. Whatever minor windfall Hermes hopes to gain by this daft and mean-spirited suit will no doubt be overshadowed by bad press. Next time you sign up for a Hermes run, or the Cleveland Corporate Challenge, think twice. Remember that Hermes is the company that bullied an inner-city parish that was just trying to put together a successful fundraiser.