Join the Cleveland Scene Press Club. Because No News is Bad News.

Monday, November 23, 2015

New RNC Logo Casts Nod to Cleveland's Rock 'n' Roll Spirit

Posted By on Mon, Nov 23, 2015 at 11:06 AM

Sheesh almighty... We thought the new Ohio tourism logo was enough to sate our bellies for a while. I mean, it had been some time since Destination Cleveland rolled out "This is Cleveland," and we had grown hungry for another #branding success story.

Today, though, we're happy to announce yet another pitch-perfect design.

Dig the new RNC logo, a rather subtle nod to Cleveland's "rock 'n' roll" legacy — something that Destination Cleveland has stated we should veer away from, but, still, something that the rest of the world is able to quickly grasp when "Cleveland" is mentioned. It's easy, and it doesn't involve having to explain the merits of the Polish Boy to outsiders.

Plus, what's more badass than a blood-red elephant stomping across a giant guitar, trunk raised in the song of its people?

Based on the logo alone, I think it's safe to say we'll all be tuning into President Trump's fireside chats by the spring of 2017 — and cherishing them.

We welcome readers to submit letters regarding articles and content in Cleveland Scene. Letters should be a minimum of 150 words, refer to content that has appeared on Cleveland Scene, and must include the writer's full name, address, and phone number for verification purposes. No attachments will be considered. Writers of letters selected for publication will be notified via email. Letters may be edited and shortened for space.

Email us at

Cleveland Scene works for you, and your support is essential.

Our small but mighty local team works tirelessly to bring you high-quality, uncensored news and cultural coverage of Cleveland and beyond.

Unlike many newspapers, ours is free – and we'd like to keep it that way, because we believe, now more than ever, everyone deserves access to accurate, independent coverage of their community.

Whether it's a one-time acknowledgement of this article or an ongoing pledge, your support helps keep Cleveland's true free press free.

Read the Digital Print Issue

September 23, 2020

View more issues


Never miss a beat

Sign Up Now

Subscribe now to get the latest news delivered right to your inbox.