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Friday, July 26, 2019

Pop-Up EDM Party Coming to FWD Day + Nightclub on Aug. 10

Posted By on Fri, Jul 26, 2019 at 10:56 AM

click to enlarge COURTESY OF CAMILLE CUSHMAN
  • Courtesy of Camille Cushman
Matt Halper and Eli Sones, the guys in the electronic dance duo Two Friends, have delivered viral remixes of “Trap Queen,” “I Miss You” and “Mr. Brightside.” The two have a slew of original releases due out this year, and they’re currently headlining Corona Electric Beach, an EDM-centric pop-up experience that takes place at noon on Saturday, Aug. 10, at FWD Day + Nightclub.

Organizers boast they have “the ability to deliver the beach anywhere” with more than 80 tons of beach sand, palm trees and wood decor elements.



“The Corona brand is your passport to a place where you can set aside your worries, be present in the moment, and enjoy life – and that very much matches the festival appeal consumers are gravitating to,"says Corona Director of Brand Marketing Alex Schultz in a press release. "We want guests to walk away and consistently associate Corona with a fun, premium experience. We saw an opportunity to bring the Corona experience to life and reach consumers during a key beer drinking occasion. By scaling the in-venue activations to multiple markets it allowed Corona Electric Beach to have a national presence, providing the perfect segue into larger scale EDM festivals.”

Admission to the event is free but a RSVP is required.

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