Support Local Journalism. Donate to Cleveland Scene.

Thursday, September 5, 2019

Graeter's Misspells 'Blueberry' on Pint Packages, Donates Funds to The Cure Starts Now Instead of Reprinting

Posted By on Thu, Sep 5, 2019 at 1:18 PM

click to enlarge VIA GRAETER'S
  • Via Graeter's

In a story that would warm even the most hawkish copy editor's black, black heart and red, red pen, Graeter's Ice Cream has decided to forgo reprinting a misspelling on the pint packaging of their most recent batch of seasonal Elena's Blueberry Pie and instead donate those dollars to the foundation tied to the ice cream's flavor: The Cure Starts Now.

The word "blueberry" is spelled incorrectly on the pint, but Graeter's said they would rather give the money they would spend on reprinting to the nonprofit instead of fixing the mistake.

And we would definitely still eat bluberry pie ice cream.


Graeter's Elena's Blueberry Pie flavor was created in 2008 when the ice cream company auctioned off a chance to create your own flavor in support of The Cure Starts Now. The winners worked to craft a flavor to honor Elena Desserich, whose death from a rare form of pediatric brain cancer inspired the creation of the childhood cancer nonprofit. According to Graeter's, "Elena's Blueberry Pie honors the memories of all young lives affected by pediatric cancer and supports The Cure Starts Now's mission to find the Homerun Cure for all cancers."



Elena's Blueberry Pie pints are available in your grocer's freezer and in scoop shops. A portion of pint proceeds benefits the nonprofit.

Tags: , , ,

We’re keeping you informed…
...and it’s what we love to do. From local politics and culture to national news that hits close to home, Scene Magazine has been keeping Cleveland informed for years.

It’s never been more important to support local news sources, especially as we all deal with the ramifications of the coronavirus pandemic. Almost everything Scene is about -- our stories, our events, our advertisers -- comes down to getting together. With events on hold, and no print distribution for the foreseeable future, every little bit helps.

A free press means accountability and a well-informed public, and we want to keep our unique and independent reporting available for many, many years to come.

If quality journalism is important to you, please consider a donation to Scene. Every reader contribution is valuable and so appreciated, and goes directly to support our coverage of critical issues and neighborhood culture. Thank you.

Comments

Subscribe to this thread:

Add a comment

Newsletters

Never miss a beat

Sign Up Now

Subscribe now to get the latest news delivered right to your inbox.

Calendar

© 2020 Cleveland Scene: 737 Bolivar Rd., Suite 4100, Cleveland, OH 44115, (216) 241-7550
Logos and trademarks on this site are property of their respective owners.


Website powered by Foundation