Vintage Photos of the Heyday of Shopping Malls in Cleveland, Including Parmatown, Westgate, Severance Center, Richmond and Euclid Square

Like the rest of America, Northeast Ohio saw a boom in malls and shopping centers from the 1950s to the 1970s, many of which don't exist today. There was Severance Center, which began construction in 1962 and which was celebrated as Ohio's first indoor shopping mall. There was Westgate, which opened as a shopping center in 1954 and was noted as Ohio's first suburban shopping mall. Originally designed with an open-air plaza surrounded by stores, a roof was added in the late 1960s to compete with Parmatown and Great Northern. Euclid Square Mall joined the party in the late 70s. Let's take a wayback trip through the good times.
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Severance Center main concourse fountain, 1963
Cleveland Memory Project
Severance Center main concourse fountain, 1963
Severance Center main concourse fountain, 1971
Cleveland Memory Project
Severance Center main concourse fountain, 1971
''Severance Center.'' — photo verso. Holiday decorations at Severance Shopping Center in Cleveland Heights, Ohio. 1963
Cleveland Memory Project
''Severance Center.'' — photo verso. Holiday decorations at Severance Shopping Center in Cleveland Heights, Ohio. 1963
''Winkleman's Severance Center.'' — photo verso, 1963
Cleveland Memory Project
''Winkleman's Severance Center.'' — photo verso, 1963
''Kid with balloons, families and shoppers take advantage of school day off and Presidents Day to visit Severance Center.'' — photo verso, 1976
Cleveland Memory Project
''Kid with balloons, families and shoppers take advantage of school day off and Presidents Day to visit Severance Center.'' — photo verso, 1976
''Ross Portaro & Sons beauty salon, Severance Center.'' — photo verso, 1963
Cleveland Memory Project
''Ross Portaro & Sons beauty salon, Severance Center.'' — photo verso, 1963
''Thom McAn Shoe Store, Severance Center.'' — photo verso, 1963
Cleveland Memory Project
''Thom McAn Shoe Store, Severance Center.'' — photo verso, 1963
Crowds celebrate the holidays at festively decorated Severance Shopping center in Cleveland Heights, Ohio. 1964
Cleveland Memory Project
Crowds celebrate the holidays at festively decorated Severance Shopping center in Cleveland Heights, Ohio. 1964
Food court at Severance Shopping Center. 1964
Cleveland Memory Project
Food court at Severance Shopping Center. 1964
''Sev. Ctr. Theatre line up.'' — photo verso. A line of movie goers wait to buy tickets to Star Wars at Severance Shopping Center. 1977
Cleveland Memory Project
''Sev. Ctr. Theatre line up.'' — photo verso. A line of movie goers wait to buy tickets to Star Wars at Severance Shopping Center. 1977
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