If you missed it yesterday, in the midst of its digital-first redeployment, the Plain Dealer forgot to claim/reclaim the @PlainDealer handle on Twitter, so we registered it.
A representative from the PD — or was it Cleveland.com, or was it the Northeast Ohio Media Group — called us yesterday to politely ask for the account back while declining to acknowledge whether or not our stunt was funny (spoiler: they were not a fan). This would not be a free exchange nor a decision taken lightly.
We took the evening to consider our options and the perfect negotiation tactic.
This morning we decided the @PlainDealer account was worth a case of Great Lakes Oktoberfest and a six pack of PBR. The ransom call was made before lunch and just a few minutes ago two good folks from Cleveland.com showed up with the haul you see pictured to the right. We graciously handed over the password to @PlainDealer and thanked them for their prompt reply.
Thanks, Advance. We’ll be enjoying these all afternoon.
This article appears in Aug 7-13, 2013.
Boooooooo.
But at least you got tallboys.
This is really funny. I have been trying to get some of my competitors to make the same mistake but those darn three year old kids just won’t fall for it.
LoL this is great, but who’s the Hipster drinking the PBR. Should be easy to tell…he will be the one with a pocket watch, top Hat and pretending to like Jazz.
Well played there. And good on you for not being dicks about it. Get in, get your well deserved laugh, and get out. Enjoy those brews.
I love you all. Cleveland will always be my adopted home!
The PD probably got the beer though a trade deal with an advertiser.
This is probably one of the funniest exchanges I’ve ever read, there is obviously a lot of people with great senses of humor involved in this. Well played, Scene, well played indeed. Just make sure the PD didn’t give you guys skunked beer.