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Friday, August 3, 2018

While 3 B-Spots Have Closed, Michael Symon Says 'Hells No' Are Cleveland Locations Going Anywhere

Posted By on Fri, Aug 3, 2018 at 10:09 AM

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It seems like there's been news of a B Spot burger bar closing almost daily lately. The lone Columbus location shuttered its doors this past week, shortly on the heels of the closure of the Michigan outpost in the Detroit suburb of Rochester Hills. This past spring, the sole Indianapolis location closed with little warning.

The question for Clevelanders is: Are the locations in Woodmere, Strongsville and Westlake also on the chopping block?

“Hells no!” says Symon. “The Cleveland stores do tremendous numbers.”

Symon added that the numbers at the out-of-town spots were fine, but flat. To succeed, the company had to make a decision about whether to grow or go.

“For us to be successful in other markets, we would have to commit to opening three to five B Spots to get into the fabric of the community,” he notes.

While numerous locals adore Symon and his B Spot brand, the battle for burger bucks grows increasingly harder with each passing mile.

“Something we might have overlooked when we decided to grow the brand is: we’re one of Cleveland’s favorite burgers. And when you go to another city, they already have their favorite burger joints. So, you not only have to have a great product, but you also have to change their habits.”

Given the success of Angeline at the Borgata Hotel and Casino in Atlantic City, Roast in Detroit, the impending opening of his new BBQ concept at the Palms in Vegas, and the business of running three successful B Spots here in town, along with Mabel’s BBQ and Lola, the move just made sense.

As for the old Lolita spot in Tremont, because we know you're asking, there’s no news to report.

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