Pure Green to Open Off Public Square

Pure Green, a superfood juice bar founded in New York City, will be opening up a location on Public Square in the next few months.

The opening, in the former Joe Maxx Coffee space in Hotel Cleveland, is a big win for the square, which has struggled to attract and maintain retail in the past decade, even after its nationally-renowned makeover in 2016.

A chic-designed seller of juices and shots, Pure Green’s Public Square spot is the company’s third in Ohio. Two locations are operating currently in and around Columbus. The company calls itself “one of the fastest growing cold-pressed juice and smoothie companies in the United States.”

Austin Love, a broker for Cushman & Wakefield | CRESCO who helped facilitate the deal, said Pure Green felt immediately like the right fit for Downtown’s present atmosphere and its near future, minding the array of apartments and growing entertainment districts.

“We had high standards for what we wanted to be there,” he told Scene. “We think it fit Public Square, fit the branding for Hotel Cleveland and it fit Downtown overall.”

Hotel Cleveland underwent a $80 million renovation in 2024, with a total refresh of its banquet rooms and dazzling cocktail bar, Maker. But the renovation has since struggled to fill its retail spaces, which have sat dusty and vacant. Only Boost Mobile occupies one of four street-level spots.

According to its site, Pure Green sells 13 juices and six shots, from those with beets, watermelon, to grape, coconut and charcoal. Smoothies, toasts, açai bowls and steel-cut oatmeal are on the menu, too.

Pure Green has not announced an opening date.

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