We meant to post this earlier, but here it is for those of you who haven’t seen it yet: a promo video for downtown Cleveland that actually succeeds in making downtown Cleveland look cool. What’s the goal? If it’s not obvious, Cleveland is hoping to get young people to live and work downtown. Preferably, dog-owning young people if you take the video literally.
Anyway, this comes just as Positively Cleveland’s Cheerleader-in-Chief David Gilbert announced that a all-hands-on-deck tourism meeting will go down on November 2 at Windows on the River. The goal is to unite the various Cleveland tourism groups out there — Cle Plus, Positively Cleveland, Downtown Cleveland Alliance, CLEHipHipHooray, Be the C, Cleveland “It’s not a terrible place to live,” and other real and fictitious organizations — to effectively boost the number of folks flocking to the shores of Lake Erie.
This article appears in Oct 19-25, 2011.
You know that is pretty good. The last moron we hired to do a promotion actually made fun of the city. I think only people who leave the city can appreciate the access to the lake,low rent,(relatively speaking) safety,compared to other cities yes,and proximity.
NOW. Finish the Wolstein project and for GODS sake close Burke Lakefront which is a 1.5 milion dollar loser, (use the savings for more downtown police) and make a navy pier type property there. Frank and Marty tear that airport down!
I love the video and the article, but I have a problem with the article’s title. “Downtown Cleveland Video Makes Downtown Cleveland Look Cool” to me implies that downtown Cleveland is not actually cool, but the video makes it look that way. Seems like a somewhat negative title for such a good promotional video.