Both Schaefer’s Instagram page (21.3K followers), and her Facebook page (120K+ likes) are rabidly consumed by locals.
Her employer, the local Fox affiliate, led all local TV stations in social media engagement as well, with a 48-percent market share. NBC affiliate WKYC arrived in second place, with a 27-percent share.
Here are the other top ten individual social media performers, based on market share:
1) Stefani Schaefer, Fox 8
2) Tia Ewing, Cleveland 19
3) Mark Johnson, News Channel 5
4) Kristi Capel, Fox 8
5) Betsy Kling, WKYC
6) Hollie Strango-Giangreco, WKYC
7) Jeff Tanchak, Cleveland 19
8) Jason Nicholas, Cleveland 19
9) Beth McLeod, Cleveland 19
10) Ramona Robinson, Cleveland 19
This article appears in Jan 25-31, 2017.
FYI, Hollie’s maiden name is Strano. Ms. Robinson’s first name is spelled Romona.
Wow…the individual with the largest social media following in the Cleveland market…the biggest number of idiots and sheeple to follow the biggest airhead. Whoopee fizz.
Mark, Betsy, and Jason are all competent and knowledgeable on-camera weather people…Jeff, not so much.
The other six? Pretty faces with oatmeal for brains. Lookism and sexism rule the local airwaves…same as in every other media market in the country. And people who “follow” (stalk?) these ladies have to lead pathetic lives…or perhaps that should read “non-lives”…
Chuckles the Clown
she got allot of support when hubby fell…..the others are weather
Yeah, I forgot about that happening…it skews the data in her favor.
Otherwise, mark or Betsy would be in first place…(Tia who?)
“Rabidly consumed by locals”…that says it all.
People are like mad dogs…they eat sadness up because they have no lives anymore.
And they love to read about…and watch…stuff about other people’s tragedies.
Human misery sells…it always has and it always will.
Chuckles the Clown