More than four years after the massive LeBron James “We Are All Witnesses” banner was stripped off the back of Tower City shortly after he signed with Miami, a new massive banner of Cleveland’s returning superstar may be going up again on the Sherwin-Williams headquarters.

The proposed new LeBron banner submitted to the Cleveland City Planning Commission

  • The proposed new LeBron banner submitted to the Cleveland City Planning Commission

Today, the paint company and Gigantic Media submitted images to the Cleveland City Planning Commission that would “show James with his arms stretched, once again, across the eastern face of the Landmark Office Towers” on the corner of Prospect Avenue and Ontario Street, reported Michelle Jarboe McFee of the Plain Dealer earlier today:

On the new banner, James still stands beneath a puff of chalk dust, acting out a pre-game ritual. But this time, he’s not alone. He’s facing a crowd, instead of downtown. There’s no script. Just a simple Nike swoosh.

Mike Conway, a Sherwin-Williams spokesman, wouldn’t discuss the banner proposal. He said the company won’t comment until after a Thursday vote by a Cleveland design review committee and a Friday Planning Commission vote.

The city would need to make an exception to include the 10-story banner, McFee reported (make sure to read the story for more details).

Doug Brown is a staff writer at Scene with a passion for public records laws and investigative reporting. A native of Ann Arbor, Mich., he has an M.A. in journalism from the Kent State University School of Journalism and Mass Communication and a B.A. in political science from Hiram College. Prior to joining Scene, Doug was a contributing writer for Deadspin.com, reporting behind-the-scenes stories about college sports through public records and developing sources. Doug's work as an enterprise reporter for the Daily Kent Stater was recognized by the Cleveland Press Club (2013 Ohio Excellence in Journalism Awards), Society of Professional Journalists (regional and national Mark of Excellence Awards), and the Associated Collegiate Press. He spent the summer of 2012 working for the Metro desk of the Cleveland Plain Dealer and spent previous summers working for Outside Bozeman Magazine and Crain's Detroit Business. His website is dougbrown8.com.

4 replies on “A Massive LeBron James Banner May Return To Downtown Cleveland”

  1. I know that most other people are, but I’m still not ready to throw LeBrown back up on his pedestal yet. The wounds from when he left run deep, and a few months just isn’t enough time for me to plaster his image all over the place like nothing happened.

  2. @Camillo…he’s settled for #23 again!
    @AdamHall…dude…get over it…it was a bad break up (mutually) there were things that both sides did wrong…the 4 years in Miami, helped him grow up…now he’s home again.

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