MMPI, the developer bringing us the $465 million Med Mart, is looking for someone to beef up convention center bookings. That, in itself, is not odd.
The idea of the taxpayer-funded project is for the Med Mart part to cause medical conventions and trade shows to pour into town and they, in turn, will render pricey (so far that reads: free) Med Mart show room space irresistible to big name companies selling high end medical equipment.
What’s odd is that MMPI’s new convention sales manager will be responsible for wooing non-medical conventions and meetings to the city.
This article appears in Nov 30 – Dec 6, 2011.